With fake news so abundant, it makes you wonder and question. Who am I? Does that question start popping into your head? This is a question that Joe Dirt and Derek Zoolander asked throughout their fake lives. Although fake news is fake, a deeper level of fakeness must be asked when looking at fake AdTech analytics. An old saying comes to mind, “Garbage in is garbage out.”
We are now seeing proof of how much fake news and media is coming out of major publishers. Google ($GOOG) and Facebook ($FB) released news that they are going to censor fake news. This seems like a surprise to them considering all their fake news prior to the announcement was fine. One must ask, how long has Google and Facebook known about their fake news and media? What else are they hiding? If you’re willing to jeopardize the cornerstone of your business model, there must be more secrets.
Well, as we found out, Facebook has another “Glitch”. Similar to the movie Money Monster with George Clooney and the high frequency trading “Glitch”. The last “Glitch” Facebook had was in September. Their new “Glitch” in November shows Facebook fake metrics miscalculated analytics to their marketing clients again. This can also be seen as fake AdTech analytics. Again, they are proving how fake they are to their clients and their money mongering mindset.
Because of their continued conduct of fakeness, a bullshit detector plugin has appeared for Google Chrome. Publishers haven’t learned any lessons with ad blockers and now we see bull shit detector plugins which will block their fake news and media.
We are now living in a world of fake news, media, and AdTech. To eliminate this problem, it’s now suggested to have 3rd party vendors verifying ad traffic. The trust of these behemoths is forever lost.